A few months ago, I caught a screening of the 2012 Chilean film No. The film is a visual case study of an actual campaign on Chilean television leading up to the 1988 referendum of the presidency of Augusto Pinochet, who had been uncontested leader of Chile since a military coup in 1973. Many of…
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Posts Tagged: marketing
‘Get a clean shirt’: The challenge to define public relations
by Derek Logan, communications advisor Classic movie lovers might remember this scene from the 1956 Gregory Peck drama The Man in the Grey Flannel Suit. Peck plays a middle-aged Wall Street type looking for a change in his job. A fellow co-worker tells him there is an opening in the public relations department which will…
