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When one door closes… How Target closing shop in Canada opens opportunity for Sears

 By Derek Logan, communications adviser    “When one door closes, another opens, but we so often look so long and so regretfully upon the closed door, that we do not see the ones which open for us.” Alexander Graham Bell Businesses that endure are known not for their absence of crises, but how they are…

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What good is theory if you can’t apply it?

By Carina Ludgate, communications co-ordinator  Is a practical skill better than the ability to formulate an argument based on theoretical knowledge, or vice versa? When it comes to the field of communications specifically, how valuable is theoretical knowledge if it can’t be used to help communicate our messages? Many communications students may have asked themselves…

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